Phil Battista

Phil Battista is one of the most successful serial entrepreneurs in the automotive technology space.

Battista is a 30-year automotive industry veteran who founded Superior Integrated Solutions in 1998. He has held multiple positions within the dealership world including as a dealer principal and as a creator of the software MenuVantage and ServiceBook Pro (now CDK Service Edge).

In 2015, Phil launched Darwin, the only patented prescriptive sales workflow for F&I product sales in the industry. He sold the company to J.D. Power in 2022, where he’s most recently served as President of Dealership Technologies.

Phil and his team grew Darwin to its current 10,000+ dealer and 16,000 active DMS integration customers.